THE ONE AND ONLY, ETERNALLY LASTEST AND NEVER THE LAST, MOST LOVED STREAM HATA
DREAD'S STREAM HATA
ABOUT
ABOUT
In March 2018 we have launched a unique project - the Dread's Stream Hata. Together with the popular streamer Andrei "Dread" Golubev, we gathered his friends and popular EEU-streamers in one big house for several days to broadcast a variety of collaborative activities such as video games, cooking, board games, sports competitions, and challenges.
The show has since become one of the most famous and recognizable on EEU Twitch, with "Stream Hata" becoming a well-known name. Ultimate GG has already hosted 8 events. "The Lastest" Stream Hata took place in December 2021, but maybe there is more to come…
The show has since become one of the most famous and recognizable on EEU Twitch, with "Stream Hata" becoming a well-known name. Ultimate GG has already hosted 8 events. "The Lastest" Stream Hata took place in December 2021, but maybe there is more to come…
GUESTS
Over the 4 years of Stream Hata, a huge number of influencers took part in the project. For some streamers, the events have become a launch pad, while for others they were an opportunity to meet up with friends offline. Here is a full list of the guests who appeared at the Stream Hata shows:
Dread, just_ns, C_a_k_e, Ramzes666, No[o]ne, Ian Nepomniachtchi, MistaFaker, ARS_ART, VooDooSh, Boris Belozerov, Alexander Pistoletov, Resolut1on, Inmate, Melharucos, Maddyson, Staipy, Butterfly, Mrs. Marple, Dosia, Santa, CrystalMay, Nexus, Spacemita, Zanuda, Alohadance, F1ashko, RomanovaLera, DkPhobos, Jam, Maestorm, DiSimon, Nastjadd, Sunlight, Vovapain, KarmikKoala, Dragneel_FH, Gromjkee, koshkamoroshka, Carpenterr, iLame and Anton Deryabin
Dread, just_ns, C_a_k_e, Ramzes666, No[o]ne, Ian Nepomniachtchi, MistaFaker, ARS_ART, VooDooSh, Boris Belozerov, Alexander Pistoletov, Resolut1on, Inmate, Melharucos, Maddyson, Staipy, Butterfly, Mrs. Marple, Dosia, Santa, CrystalMay, Nexus, Spacemita, Zanuda, Alohadance, F1ashko, RomanovaLera, DkPhobos, Jam, Maestorm, DiSimon, Nastjadd, Sunlight, Vovapain, KarmikKoala, Dragneel_FH, Gromjkee, koshkamoroshka, Carpenterr, iLame and Anton Deryabin
GUESTS
Over the 4 years of Stream Hata, a huge number of influencers took part in the project. For some streamers, the events have become a launch pad, while for others they were an opportunity to meet up with friends offline. Here is a full list of the guests who appeared at the Stream Hata shows:
Dread, just_ns, C_a_k_e, Ramzes666, No[o]ne, Ian Nepomniachtchi, MistaFaker, ARS_ART, VooDooSh, Boris Belozerov, Alexander Pistoletov, Resolut1on, Inmate, Melharucos, Maddyson, Staipy, Butterfly, Mrs. Marple, Dosia, Santa, CrystalMay, Nexus, Spacemita, Zanuda, Alohadance, F1ashko, RomanovaLera, DkPhobos, Jam, Maestorm, DiSimon, Nastjadd, Sunlight, Vovapain, KarmikKoala, Dragneel_FH, Gromjkee, koshkamoroshka, Carpenterr, iLame and Anton Deryabin
Dread, just_ns, C_a_k_e, Ramzes666, No[o]ne, Ian Nepomniachtchi, MistaFaker, ARS_ART, VooDooSh, Boris Belozerov, Alexander Pistoletov, Resolut1on, Inmate, Melharucos, Maddyson, Staipy, Butterfly, Mrs. Marple, Dosia, Santa, CrystalMay, Nexus, Spacemita, Zanuda, Alohadance, F1ashko, RomanovaLera, DkPhobos, Jam, Maestorm, DiSimon, Nastjadd, Sunlight, Vovapain, KarmikKoala, Dragneel_FH, Gromjkee, koshkamoroshka, Carpenterr, iLame and Anton Deryabin
Over the 4 years of Stream Hata, a huge number of influencers took part in the project. For some streamers, the events have become a launch pad, while for others they were an opportunity to meet up with friends offline. Here is a full list of the guests who appeared at the Stream Hata shows:
Dread, just_ns, C_a_k_e, Ramzes666, No[o]ne, Ian Nepomniachtchi, MistaFaker, ARS_ART, VooDooSh, Boris Belozerov, Alexander Pistoletov, Resolut1on, Inmate, Melharucos, Maddyson, Staipy, Butterfly, Mrs. Marple, Dosia, Santa, CrystalMay, Nexus, Spacemita, Zanuda, Alohadance, F1ashko, RomanovaLera, DkPhobos, Jam, Maestorm, DiSimon, Nastjadd, Sunlight, Vovapain, KarmikKoala, Dragneel_FH, Gromjkee, koshkamoroshka, Carpenterr, iLame and Anton Deryabin
Dread, just_ns, C_a_k_e, Ramzes666, No[o]ne, Ian Nepomniachtchi, MistaFaker, ARS_ART, VooDooSh, Boris Belozerov, Alexander Pistoletov, Resolut1on, Inmate, Melharucos, Maddyson, Staipy, Butterfly, Mrs. Marple, Dosia, Santa, CrystalMay, Nexus, Spacemita, Zanuda, Alohadance, F1ashko, RomanovaLera, DkPhobos, Jam, Maestorm, DiSimon, Nastjadd, Sunlight, Vovapain, KarmikKoala, Dragneel_FH, Gromjkee, koshkamoroshka, Carpenterr, iLame and Anton Deryabin
GUESTS
44 620 000
TOTAL VIEWS
HOURS ON AIR
416
10
HOURS LONG
A RECORD-BREAKING "WHO AM I?" GAME
A RECORD-BREAKING "WHO AM I?" GAME
... so you and your friends get together in one big house, where you make awesome content together for a few days.
Artem Koroteev
Managing Partner Ultimate GG
Andrei Golubev
Dread, face of the project
Sounds cool! But this format could be copied by other streamers. What would make us unique?
They won't have Dread and Balabama. Can you imagine, the guy's name is really Balabama!
Mitya Serebrennikov
Managing Partner Ultimate GG
GOALS
Develop unique content ideas for the project
Enable broadcasting from any place on the location
Integrate brand advertising into the content natively
SOLUTIONS
1
TWITCH SUPPORT
Stream Hata was a project supported by the local office of Twitch. Ultimate GG reached a partnership agreement with the platform to be placed on the homepage in the " Promo" section.
2
CONTENT MARKETING
Stream Hata made it possible to natively integrate brands into the project's content with the help of influencers and game mechanics. It allowed Ultimate GG team to achieve high KPIs for the partners.
3
BROADCASTING APPROACH
Stream Hata's technical setup was built in a way that live streaming could be done from any place in the location. In addition, it was ensured that the broadcast could run uninterrupted for multiple hours in a row.
4
UNIQUE CONTENT
Stream Hata became the treasury of show formats for EEU Twitch. Over the years, the projects have featured formats requiring complex preparation, such as paintball or drone racing, as well as iconic IRL games ("Who am I?", task wheel).
NIKITA PODOGOV
CEO
THIS PROJECT HAS BECOME SO POPULAR NOT ONLY BECAUSE OF THE STREAMERS AND AN ENORMOUS PREPARATION, BUT ALSO BECAUSE WE HAVE PUT OUR HEART AND SOUL INTO THIS SHOW. EVERY TIME STREAM HATA ENDS, THE ORGANISERS AND VIEWERS FEEL DEVASTATED, AS IF THEIR FAVOURITE TV SERIES HAS COME TO AN END. SO WHO KNOWS: MAYBE THERE WILL BE ANOTHER SEASON?
PHOTOREPORT
Stream Hata is more than just a media project for me. Even though we had 10+ hour broadcasts each day, it did not feel like work. Stream Hata is more like a cool friends' party for a few days, and the best part about it is that we are able to share it with our beloved viewers. Even a couple of months after "The last" ended, everyone missed the project so bad, we decided to dive back into the festive atmosphere on "The lastest", and it was awesome!
Andrei "Dread" Golubev
Streamer, the face of the project
Streamer, the face of the project
PARTNERS
© Ultimate GG, 2023
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